Magazines (Front cover analysis)
Layout : dominant central image, masthead positioned over model’s head, connotes importance of the brand, one main cover line and others in a cover line banner – follows typical conventions. Masthead : sans-serif font, slanting, cursive - connotations of moving forward, informality. Language : Are you an A level beauty? connotations of an academic qualification but relating to female beauty, quantifiable, something that can be achieved if you try hard enough Lingerie goes lively: sexual connotations showcased with alliteration, not directly expressed, reflecting the social norms of the period "British women have a special magic": reflects patriarchy, women being praised or affirmed by a male. Narrative? Roland Barthes, enigma code, The mystery behind british women? Cover lines : Reflect largely domestic female concerns (e.g. kitchen improvements) and a narrow range of ideas of what it means to be a woman. Central image : Central female, "traditional female