Audience Research: 30-49 year old

30 to 49 year olds were born between 1970 to 1989, they generally fall into the Gen X generation which would have witnessed events such as the fall of the Berlin wall in November of 1991, The end of the Cold war (1947 – 1991), the AIDS crisis and the formation of the MTV and Music videos on the 1st of August 1981

At the time of the 2011 Census, the median age for the population of England and Wales was 39 years.

30 to 49 year olds make up 25% of Twitter's current users, as well as this 78% percent of US adults use facebook, and 85% use YouTube. The second most popular social media site used by 30-49 year old is Linked-in.

(See below) the distinctive artists for various demographics, 30-49 year olds would be between the center three, closest to 30 would be the far left, mid age range would be center and closest to 49 would be on the far right.

Comments

Post a Comment

Popular posts from this blog

Media Language, Representation and Historical Context (Kiss of the Vampire)

Image
Kiss Of  The Vampire Product Context Produced by Hammer Film Productions and distributed by J.Arthur Rank and Universal, Kiss of the Vampire was intended to be the second sequel to 1958's Dracula In addition to Dracula, Hammer also had, by 1963 success with other 'monster movie' franchises such as The Mummy and Frankenstein  Historically, 1963 saw the early stages of 'Beatlemania' and the 'swinging sixties', The assassination of JFK and MLK and the Soviet Union launching the first woman into space. Media Language Cultural Context The 1960's audience for this advert could be assumed to be familiar with the codes and conventions of ‘monster movie’ film posters – such as its composition, fonts and representations of ‘the monster’ and its (usually female) victims.  Codes, Conventions and Medial Language Influence The capitalized, serif font of the title may be linked to the vampire film genre with its’ styling resembling wood (referenci...
Read more

Bias: photos, captions and camera angles

Image
Bias by photos, captions and camera angles Some pictures flatter a person, others make the person look unpleasant.  A paper can choose photos to influence opinion about, for example, a candidate for election. On television, the choice of which visual images to display is extremely important. The captions newspapers run below photos are also potential sources of bias
Read more

Theorist: Paul Gilroy

Image
British Empire At its height it was the largest empire in history, and for over a century, was the foremost global powerhouse By 1913 The British Empire sway over 412 million people, this was 23% of the world population, and by 1920 it covered 24% of the earths total land area Colonialism : The policy or practice of acquiring full or partial political control over another country, occupying it with settlers, and exploiting it economically Post-Colonialism : The political or cultural condition of a former colony Colonial Discourse : Colonial discourse is a system of statements that can be made about colonies and  the colonies people, about its colonizing powers and about the relationship between these two Colonial discourse continues to inform contemporary attitudes to race and ethnicity in the post colonial era " Multicultural societies seems to be abandoned at birth" - Paul Gilroy  Civilationalism constructs racial hierarchy and sets up binar...
Read more